11 Reasons Why WordPress Startup Packages Are Good for Budding Businesses

Every business is required to establish a dynamic online presence to survive in this digital age and successfully progress. It is a make-or-break factor for your business as there could be multiple challenges of not having a proper business website. While website creation is mandatory, business owners also need to look for something that is within budget and effective enough to create an impact presence in this competitive digital landscape. It is even more important for startup companies that start from scratch and gradually pave their way towards success.

Numerous professional agencies offer WordPress startup packages and you can opt for any of them to embark on your journey of business website creation. However, there are multiple other website-building platforms. Then why should Startups go for WordPress only? Let’s find the answer.

What is WordPress?

WordPress is a CMS or content management system by Microsoft that allows crafting, and editing, improving the appearance of your website along with the content on it. It comes with a handful of features and dynamic plugins which makes it easier to create highly attractive websites without even writing a single line of code. Its functionality and dynamic features make it perfect for small-scale businesses, startups, and enterprises. And guess what? It is completely free. 30.2% of all websites use WordPress for their website content management and many bigger names in the industry like TechCrunch, MTV, Vogue, and many others.

Reasons to Choose WordPress Development

1. Quick and Easy Development within Time

Time is the real essence of business as opting for the right opportunity at the right time is what makes a business successful. To create a swift impact in the market, startup companies aim for the right time to embark on. WordPress offers a user-friendly interface and streamlines the whole process; offering a quick and adaptable content management system. The platform also provides a huge range of pre-designed templates that already exist or utilized by others. Therefore, startup companies can easily meet their deadline without causing delays and compromising quality. WordPress works like a reliable platform, a catalyst that accelerates digital transformation.

2. Highly Cost-effective

WordPress is free and a open source platform that can be used by all kinds business owners and individuals. Usually, startup companies have to go through a tight budget at their initial base when revenues have not started generating yet. There are no burdens of licensing fees when WordPress can offer you a ton of features for free. The cash-strapped entrepreneurs can easily save a lot of money by using this open source platform which is meant for all. The WordPress library is comprised of multiple free, effective, and affordable themes and plugins. It makes sure that every startup company is able to create a visually appealing and high-quality business website. With Community support, you might not need to hire professionals as they can guide you.

3. Seamless Accessibility and Convenience of Use

The best thing about WordPress is that the platform was initially built with many difficulties but now, it has turned into a robust and dynamic agency. Its user-friendly interface along with the WYSIWYG editor can help even the rookies in the industry who have just emerged and trying to create a successful career ahead. They can efficiently manage their websites even if they are from a non-technical background. As a result, you cannot only save time but can also save money by hiring professional developers for support. Thus, the startups can focus on their business goals.

4. Enhanced User Experience with Responsive Design

When it comes to user experience, it is just non-negotiable. Users are your target audiences and potential customers. You need to create an appeal for your business by offering the best user experience to everyone. Modern-day users are impatient and they are more likely to leave a website if it is not able to pique interest within 3 to 5 seconds. Even if the webpage takes too long to load, users might just close it. Therefore enhanced user experience is mandatory to retain potential customers. WordPress helps to provide mobile-friendly designs along with adaptive templates for all kinds of devices.

5. Active Support from WP Community

Community support for troubleshooting is the best thing that WordPress can provide. Just like YouTube, Reddit, or any other social media platform; WordPress also has a team of professionals and an active community that caters to the needs of WordPress users. The community has forums and active members who possess and offer a wealth of guidance of knowledge. The helpful and collaborative nature of the WordPress community makes sure that startups can troubleshoot website issues quickly and efficiently without hiring someone.

6. Wide Array of Customization Options

Custom website development can be costly. However, not with WordPress as this open-source platform offers a library full of tools, templates, and plugins to satisfy the unique needs of startup companies. Its extensive theme library and the numerous pre-designed templates can help to find the exact look that you were seeking for your website. It is specially designed to satisfy the specific needs of different industries. With flexible and responsive designs, it gets easier to align with brand identity while ensuring complete customer satisfaction with user experience.

7. Special Features for SEO

SEO or search engine optimization is vital for a startup’s success. Without appearing on the top of the search engine result pages, your business cannot appeal to potential customers. WordPress allows focusing on visibility with its clean code, faster reload time, attractive appearance, embedded links, and keywords. The platform also allows integration with SEO-based plugins that offer comprehensive tools for SEO, such as Rank Math and Yoast. It helps to instill organic growth while boosting search engine rankings on the SERP. Regular updates make sure that the website is always in sync with this evolving digital landscape of algorithms.

8. Scalability Options

Startups initiate with a few resources and a basic foundation along with uncertain future growth. Therefore, it needs a website that is adaptive and comes with scalability options. With flexibility, it gets easier to progress with growth trajectories along with an evolving business website. WordPress assures that startups are capable of seamless integration of new features, and plugin options without going through extensive development at every stage. WP websites can handle increasing web traffic and online engagement without compromising their quality or performance. Therefore, it is a reliable partner from the beginning of the journey.

9. Advanced Security Features

Security is also one of the integral parts of website building as the website content needs to be protected from data breaches. Fortunately, WordPress knows how to address security concerns with efficiency. With its commitment to high-quality security, the platform offers regular updates with security patches. Besides, community support creates an additional layer of security as it constantly helps in revolving website issues promptly while defending the website from potential risk factors. Startup owners can also find a handful of plugins to integrate which are specially designed to keep your website highly secure.

10. Real-time Analytics

Launching a startup company does not become immediately successful until you discover your target audiences and demographics. You can easily integrate Google Analytics with WordPress which offers a detailed overview along with critical insights. Monitoring your website also allows adapting to new strategies based on data. These strategies often become successful and help to instill more growth in the coming days. Being an open-source platform; WP also reduces the initial cost and the burden of investment for mapping target audiences.

11. Flexibility for Evolving Businesses

Startups are not just mere business modules but diversified entities that interact with the customers. With shifting market trends, technological advancements, and demands of the potential customers; Startups are required to evolve in the market as well. WordPress provides a paramount level of flexibility which makes it highly suitable for all kinds of startups, regardless of the industry. It is an unparalleled scalable solution that provides tailored options, catering to the unique needs of startup businesses.

What Companies are Using WordPress for their Website?

As mentioned earlier, there are many key market players that utilize WordPress for their business websites. Let’s find some bigger names for inspiration,

• Time Magazine
• PlayStation.Blog
• The Rolling Stones
• Hypebeast
• Spotify Newsroom
• Wired
• Taylor Swift (official website)
• TED Blog
• JAY-Z (official website)
• The White House

Concluding Thoughts

Evidently, WordPress is being used almost everyone and open source platform can be reliable partner and growth initiator for business. However, it can also feel a little daunting and lost with so many option features, templates and plugins. It is recommended to consult with a WordPress expert before you embark on your startup journey.